Alexandrium I, II and III

NEW, ROTTERDAM, SHOPS

Location

Rotterdam

Size

Alexandrium I: 30.000 m2 Alexandrium II: 30.000 m2 Alexandrium III: 62.000 m2

Client

Alexandrium I: Corio Nederland b.v. - Utrecht, MAB - The Hague Alexandrium II+III: MAB - The Hague

Year

2000

Project Alexandrium Rotterdam consists of three parts. Alexandrium I is the old shoppingcentre 'Oosterhof', Alexandrium II contains megastores and Alexandrium III is the 'Woonmall', which focuses on home decoration.
Shopping centre Oosterhof has been radically renovated and expanded in phases between 1996 and 2004.
Alexandrium I consists of the existing centre, a northern expansion and the satellite building. The existing shopping centre is located on an elevated level on top of a two-storey parking garage. 
A walkway connects the shopping centre to the +1 level of the satellite building. Escalators form the connection with the 'arc' that is Alexandrium II. Alexandrium II consists of two storeys intended for megastores. This building has been designed and executed very economically. In front of the building a free standing distinctive advertising display with a height of 12 metres and a length of 280 metres has been placed. Alexandrium III (the 'Woonmall') consists of three storeys, that are split into two parts by a long atrium. Above this atrium the terminal-roof was implemented, in order to created parking space for 100 cars on this roof. The parking deck is accessible by a corkscrew-shaped driveway.  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎ ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎ ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎ ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎  ‏‏‎ 

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The parking deck is accessible by a corkscrew-shaped driveway. The load-bearing structure of this driveway consists solely of prefab concrete, and because of this innovative sollution was awarded the 'Betonprijs' in 1997. 
In front of the building a free standing distinctive advertising display with a height of 12 metres and a length of 280 metres has been placed.The megastores can place their neon advertising signs here. Thousands of LEDs are placed in the square cells of the floor diffusers, to form a large ticker.The requirement for a transparent appearence of the screen, lead to the diffusers being supported by stay cables (steel cables with stay anchoring, which are also used for sailing ships.) These stays have been tested in advance in order to test their deformation behaviour under constant tension (relaxation) and under changing tensions. The design calculations have subsequently been based on these results.
The building was built around the already existing 'Polderhuis' (polder house) which was the former building of the polder administration board. This building is located behind the window. 

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